It seems impossible to believe that one year ago this week I relaunched my little business as a luxury brand.
It was such an exciting time, and I felt ready to change how the world saw me and my biz. I changed how I had appointments with couples, to be able to treat them to a nice cuppa and cake in a local tea room.
It has been an amazing year for Fuchsia Fairy, both personally and professionally and now that I have seen more of the kind of weddings I LOVE to work on, I am even more excited to see many new couples in the coming months too.
I am very relaxed in how I approach couples at wedding fayres, none of that hard sell stuff. I know that when people are drawn to see me at my stand its because they love my work, not the amount of money they might be able to save. This means that the couples are truly happy about booking with me when the time comes, because they have more confidence in me and my products rather than temporarily being happy about perhaps having saved a few quid.
Couples people really can tell that I care about my work for a start.
I am not one of those companies who posts ‘just look how many orders are going out this week’ what seems like every 5 minutes.
Is it a bad thing that I don’t appear to be mad busy all the time?
I wouldn’t say so.
I have always valued good customer service in making my own purchases
and there really is nothing much bigger than paying for your wedding (except maybe buying a house but that’s something else entirely!) because you can invest so much of yourself in it. So I know that brides who value that service are going to be the kind of people I want to work with.
I love that I have the kind of business that means my own time is valued
I’ve had so many lovely emails from brides in recent months who are genuinely just as interested in having a bit of a chat as they are about getting their stationery sorted out – sometimes we forget it’s a supplier/customer type of relationship and chat as if we have known each other for years.
I think I’m very lucky to be able to offer that, as well as impeccable attention to detail, which is a must for me.
“Someone said it was the nicest invitation she’d ever received”
If you’re looking for someone who is able to offer that level of service, then why not get in touch?